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Awards and Accolades
#1 in Loyalty
Subaru is rated #1 in loyalty for two years running.*
#1 in Dependability
Subaru is rated #1 in dependability for two years running.*
The best service from a retailer you can love.
#1 in Customer Satisfaction for Dealership Service among all Mass Market Brands according to J.D. Power.*
“…Driving home from the Subaru dealer with the lane departure feature activated, I immediately saw one benefit: The car beeped me and displayed a visual image every time I got too close to either side of my lane when I wasn’t signaling a turn.”
- The New York Times, "Safer Cars Help Keep Older Drivers on the Road"*Proud to be Zero Landfill
Subaru was the first automotive plant in the U.S. to achieve zero-landfill status. All Subaru vehicles are built in zero-landfill plants, where 100% of waste is recycled or turned into electricity.
Highest Overall Dealer Loyalty
Subaru has been recognized by S&P Global Mobility for having the Highest Overall Loyalty to Dealer for the 2024 calendar year.*
Serving our community with love.
Subaru. Forbes’ #1 automotive brand for social impact three years in a row.*
#1 in Product Quality
Subaru is rated #1 in product quality for five years running.*
Built to Last
96% of Subaru vehicles sold in the last 10 years are still on the road today, more than Honda or Toyota brands.*
#1 in Safety
Subaru is rated #1 in safety for six years running.*
#1 in Customer Satisfaction
Subaru is rated #1 in customer satisfaction for two years running.*
American Rallycross Champions
2025 Overall American Rally Association (ARA) Champion
“No matter how you spec it, the Crosstrek delivers strong value and plenty of all-weather capability.”
- EdmundsBuilt to Last
97% of Subaru Crosstrek vehicles sold in the last 10 years are still on the road today, more than the Honda HR-V or Toyota RAV4.*
Best New Car
The 2024 Subaru Crosstrek was named a Best New Car by Autotrader.*
5-Star
The 2025 Subaru Crosstrek earned top marks with a 5-Star Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA).*
“The value here is off the scale.”
- MotorTrend“We think the Crosstrek is the best buy in its segment.”
- Autoblog*“If you’re looking for a versatile hauler that doesn’t need much parking space and is easy on the wallet, the Subaru Crosstrek is a good choice.”
- Automobile Magazine“If you want an all-wheel-drive compact SUV that's as adventurous as it is economical, the Subaru Crosstrek hits the bull's-eye.”
- Kelley Blue Book's KBB.com*
Best New Cars for Teens
The 2024 Subaru Crosstrek is one of the Best New Cars for Teens, according to Kelley Blue Book.*
Built to Last
96% of Subaru vehicles sold in the last 10 years are still on the road today.*
“The 2022 Subaru BRZ has more of everything you love.”
– Road and Track“Subaru's BRZ is unlike any other car at any price.”
– Car and Driver, November 2021Built to Last
94% of Subaru Impreza vehicles sold in the last 10 years are still on the road today, more than the Honda Civic, Toyota Corolla, Mazda3, or Hyundai Elantra.*
5-Star
The 2025 Subaru Impreza earned top marks with a 5-Star Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA).*
“The Impreza’s unbeatable combination of safety, reliability, capability, and affordability is hard to pass up.”
- Kelley Blue Book’s KBB.com*
TOP SAFETY PICK
The 2025 Subaru WRX is a 2024 IIHS TOP SAFETY PICK.
American Rallycross Champions
2025 Overall American Rally Association (ARA) Champion
Built to Last
92% of Subaru WRX vehicles sold in the last 10 years are still on the road today.*
5-Star
The 2025 Subaru Legacy earned top marks with a 5-Star Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA).*
“The Legacy offers advantages its competitors simply can’t match.”
- Kelley Blue Book's KBB.com*Built to Last
94% of Subaru Legacy vehicles sold in the last 10 years are still on the road today, more than the Honda Accord, Toyota Camry, Nissan Altima, or Hyundai Sonata.*
“The Legacy is comfortable, quiet, offers good fuel economy and reliability all in a package with plenty of interior space and with excellent safety scores.”
- Kelley Blue Book's KBB.com*
TOP SAFETY PICK
The 2025 Subaru Forester is an IIHS TOP SAFETY PICK. (Excludes Wilderness models.)
“The 2019 Subaru Forester is an affordable, well-constructed small crossover that doubles down on safety tech and all-weather capabilities. Make sure to put it on your short list if you're in the market.”
-Edmunds“Beyond its capabilities as a compact and frugal SUV that’s your best friend in harsh climates, the 2019 Subaru Forester is loaded with advanced technologies.”
-Kelley Blue Book's KBB.com *5-Star
The 2025 Subaru Forester earned top marks with a 5-Star Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA).*
Built to Last
96% of Subaru Forester vehicles sold in the last 10 years are still on the road today, more than the Toyota RAV4, Honda CR-V, Mazda CX-5, Hyundai Tuscon, Nissan Rogue, or Ford Escape.*
“It feels distinctly upmarket, riding nicer than crossovers with heftier price tags and more premium badges.”
- Automobile MagazineTOP SAFETY PICK
The 2025 Subaru Outback is an IIHS TOP SAFETY PICK for 16 years running (2009-2024).
“This is one of the most comfortable, capable, spacious, and high-tech midsize SUVs on the market today.”
- Edmunds5-Star
The 2025 Subaru Outback earned top marks with a 5-Star Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA).*
Built to Last
In fact, 96% of Subaru Outback vehicles sold in the last 10 years are still on the road today, more than Honda CR-V, Toyota RAV4, or Hyundai Santa Fe.*
“The Subaru Outback's standard all-wheel drive easily handles bumpy, nonpaved surfaces so there's no limit to your family's exploring.”
- Edmunds“Even after driving luxury SUVs on the same surfaces, the Outback's refined ride stood out.”
- MotorTrend
5-Star
The 2025 Subaru Ascent earned top marks with a 5-Star Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA).*
“On the road and around town, ride quality was impressive, and the seats were seriously comfortable.”
– MotorTrend“The Ascent is remarkably easy to see out of, which helps make it easy to drive.”
– MotorTrendTOP SAFETY PICK
The 2025 Subaru Ascent is an IIHS TOP SAFETY PICK.
“It's clear that Subaru has a winner on its hands.”
– MotorTrendBuilt to Last
96% of Subaru vehicles sold in the last 10 years are still on the road today.*
5-Star
The 2025 Subaru Solterra earned top marks with a 5-Star Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA). *
Built to Last
96% of Subaru vehicles sold in the last 10 years are still on the road today, more than Honda or Toyota brands.*
TOP SAFETY PICK+
The 2025 Subaru Solterra is an IIHS TOP SAFETY PICK+.